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Getting started

  • Introduction
  • Create your account
  • Signing in
  • Your dashboard & navigation

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  • Contacts & profiles
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  • Importing contacts
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Campaigns

  • Campaigns overview
  • Create & send a campaign
  • A/B testing
  • Reading a campaign's results

Templates

  • Template library
  • Create with AI
  • The template editor
  • Template approval

Automations

  • Built-in flows
  • Custom flows

Analytics

  • Contact Growth
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  • Automation Reports
  • Metrics glossary

Integrations

  • Webhooks

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  • Your profile
  • Custom sending domains
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Administration

  • Admin overview
  • Campaign & template review
  • Customers & packages

Documentation/Templates

Template approval

Why templates are reviewed, and what each status means.

To protect sending reputation, templates go through an approval workflow before they can be used for real sends.

Statuses

StatusMeaning
Not submittedStill a draft — not yet sent for review
PendingSubmitted and waiting on an administrator
ApprovedCleared for use in campaigns and flows
RejectedSent back — review the feedback, edit, and resubmit
⚠️

A template that is pending, rejected, or not submitted cannot be used to send. Only approved templates are selectable when you build a campaign.

Getting approved first time

  • Include a working unsubscribe link.
  • Make sure the sender identity matches your verified domain.
  • Avoid misleading subject lines and deceptive claims.
  • Check every link resolves to where it says it does.
  • Keep image-to-text ratio reasonable — image-only emails look like spam.

Administrators review submissions in the admin panel — see Campaign & template review.

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The template editor

Next

Built-in flows

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On this page

  • Statuses
  • Getting approved first time